Town Hall
A Seamless Fusion of Heritage and Modern Membership
Built a membership app for London’s historic Town Hall, integrating Peoplevine’s API for user management and GoCardless for secure payments. The app unifies event bookings, restaurant reservations, and membership perks into one intuitive experience.
Client Goal
Transform Town Hall into a membership-driven cultural hub by:
Creating a single platform for booking events (concerts, masterclasses), workspaces, and dining experiences.
Offering tiered memberships with exclusive benefits like curator-led tours and chef’s table access.
Integrating Peoplevine as the core backend to manage users, bookings, and loyalty programs.
Ensuring seamless, recurring payments via GoCardless for subscriptions and one-time bookings.
Our role
Develop a mobile app with custom backend part that connects to Peoplevine’s API for:
User profiles: Membership tiers, booking history, and digital access passes.
Event management: Real-time availability sync for 100+ monthly events.
Loyalty rewards: Automated points for referrals, reviews, and repeat bookings.
Develop a mobile app with custom backend part that connects to Peoplevine’s API for:
Recurring membership fees (direct debit) with SCA compliance.
One-time payments (e.g., restaurant deposits, event tickets) via bank payouts.
Built a custom dashboard for Town Hall staff to oversee Peoplevine data (bookings, member analytics) and reconcile GoCardless transactions.
Added offline-first design
Members access digital passes and booked slots even with poor connectivity in Town Hall’s basement venues.
Challenges
Peoplevine Customization: Adapting Peoplevine’s API to handle Town Hall’s unique needs.
GoCardless Flows: Designing a frictionless direct debit setup for users wary of recurring charges.
Legacy Meets Modernity: Blending Town Hall’s historic brand with Peoplevine’s sleek API-driven infrastructure.
Role Complexity: Ensuring staff accessed only relevant Peoplevine data.
UK Compliance: Meeting FCA standards for recurring payments and GDPR for member data handled by Peoplevine.
Where Georgian Architecture
Meets ModernTech Elegance
By weaving Peoplevine’s power into Town Hall’s fabric, we created a membership experience that feels both timeless and effortless. It’s proof that even 200-year-old institutions can dance with modern tech — one API call, one direct debit, one delighted guest at a time.
